Premium (2006)
Reginald "Cool" Coolidge is a struggling actor, fed up with taking stereotypical African American roles and waiting for his big break in a legitimate production. Until this time comes, he works at his mother's boyfriend's gas station to repay him for covering his college tuition. One day at the station, his ex-fiancé - and one true love - reappears at the pumps after 3 years of silence. Cool discovers that it is 36 hours until her wedding to a local lawyer. As Cool embarks on last-ditch attempts to win her back, he takes on the biggest "role" of his life while also learning the secret to mastering his craft.
What people think about Premium
Premium is the kind of romantic comedy that sneaks up on you with real feeling and real intelligence, using its laughs to say something pointed about identity, ambition, and the roles we’re expected to play. It follows a struggling actor who’s tired of being boxed into stereotypes, and when his long-lost love suddenly reappears on the eve of her wedding, the film turns into a brisk, emotionally charged countdown that’s as tender as it is witty. The performances give the story a lived-in warmth, and the writing keeps the humor grounded in character rather than gimmicks, making the romance feel earned instead of manufactured. If you’re looking for broad, glossy rom-com escapism this may feel a little too honest, but if you want something refreshing and heartfelt with bite, Premium is an easy yes.
Premium is clearly aiming for a charming, character-driven rom-com about an underemployed actor confronting typecasting and making one big, messy play for the love he let go. The problem is it often drifts instead of drives, with a story that meanders through familiar beats and leans on coincidences that can feel a bit contrived. If you need tight pacing, sharp comedic escalation, or genuinely surprising romantic turns, this may test your patience. Still, if you’re in the mood for a low-stakes, talky indie vibe with a likable lead and a few sweet, sincere moments, it can be an easy enough watch.
Cast
Crew
- Directors
- Rick ZahnPete Chatmon
- Writers
- Pete Chatmon
- Music
- Eric Lewis
- Cinematography
- Brian Pryzpek
- Editing
- K.A. Miille
Details
- Released
- January 2, 2006
- Language
- English
- Studio
- PalmStar Media, Double7 Images, Codeblack Entertainment
- IMDb
- tt0451166







