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Jeffrey Atkins (born February 29, 1976), better known by his stage name Ja Rule, is an American rapper, singer, and actor. Born in Hollis, Queens, he began his career in the group Cash Money Click and debuted in 1999 with Venni Vetti Vecci and its single "Holla Holla". From 2000 to 2004, Ja Rule had several hits that made the top 20 of the US Billboard Hot 100 chart, including "Between Me and You" with Christina Millian, "I'm Real (Murder Remix)" with Jennifer Lopez, "Always on Time" with Ashanti, "Mesmerize" also with Ashanti, and "Wonderful" with R. Kelly and Ashanti. During the 2000s, Ja Rule was signed to The Inc. Records, which was formerly known as Murder Inc. and was led by Irv Gotti.